Merchandising Guidelines
 

To reflect the decision making process of most bacon shoppers, the merchandising of the cabinet must make it easy for consumers to find the products they wish to buy.

The diagram below shows a clear layout for value, middle, back and streaky bacon but also addresses the hierarchy in the market between promotional packs at the bottom end, standard and premium lines for the more discerning shoppers, as well as a clear delineation between smoked and unsmoked products.