| Merchandising Guidelines | ||
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![]() To reflect the decision making process of most bacon shoppers, the merchandising of the cabinet must make it easy for consumers to find the products they wish to buy. The diagram below shows a
clear layout for value, middle, back and streaky bacon but also addresses
the hierarchy in the market between promotional packs at the bottom
end, standard and premium lines for the more discerning shoppers, as
well as a clear delineation between smoked and unsmoked products. ![]()
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